What's Your Social Media of Choice

June 10, 2016  •  Leave a Comment

I have a small social media client list:
CJP.Social.jpg
About ten clients in all.  I help them set up social profiles, do a bit of basic WordPress troubleshooting and the such.

 

Five years ago when I started this were someone to ask me what my OWN social media of choice would be, without a second thought I would have said Google+  I experienced so much early success with that platform I didn’t think I’d ever see a decline.  But decline it did.

 

Precipitously!  I wrote about my experience in a recent column here at CJP Photo News:
Google+ vs Facebook

 

I made a commitment to return to G+ last week. I want to see if I can reclaim some of my initial success I experienced there. I've already seen some engagement with the content I've been sharing and it has resulted in some traffic to the sites I've been plugging.

 

Every platform has it’s benefits and I have to keep that in mind when consider leaving a particular platform.  Yes; Google+ has lost some of its sheen. However it is still a viable option when choosing to share content.  You know that saying:

Don't put all your eggs in one basket.

 

That's what I've been doing, relying too heavily on one social program. I think that's where Google went astray with its foray into social ad well.  It tried to be a direct competitor to Facebook. And it did not succeed at that. Too many people had already staked out a claim on Facebook And they were not about to leave.

 

The better option would have been to bring people along slowly. To show people the benefit of using a new platform.  Not to go full steam ahead and battle the giant.  Slow and steady wins the race. It's a marathon not a sprint when it comes to winning a war.

 

And according to Facebook, Google WAS at war.  So Facebook fought back.  

 

One of the things I’m learning as I move through my social media experience is as I wrote earlier on:
Don't put all your eggs in one basket.

 

Each platform has their benefits and the more eyes you can get on your various websites, the better off you’ll be.  
If you haven’t signed up for Google+
If you haven’t signed up for Twitter

If you haven’t signed up for Pinterest.

 

If you’re solely relying on Facebook

 

You’re missing the bigger picture.  If you have a business, if you have websites and/or blogs, your first rule should be drawing traffic.  And how do you draw traffic?

By promoting your websites.  Facebook is but one road in a multitude of roads.

 

I forgot that rule and am now doing my best to practice it again.  
I’m on Facebook.

I’m on Twitter.

I’m on Pinterest.

And I’ve returned to Google+.

 

We should all be on every social media platform available and we should be promoting our content, commenting on others and sharing others as well.

 

What are you waiting for?  It’s not all one platform or nothing.  I think that’s where Google went wrong and I think that’s where the multitude of Facebook ONLY users went wrong.  If you have a business, a website or a blog, it’s not which social media site do you use.  It’s why aren’t you taking advantage of all of them?

 

In the meantime:
Focus on what’s ahead of you.

--

Chris

 


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Image from:
Pixabay

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Feel free to visit my personal blog at:
Wisdom and Life

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(Inspiration, Spirituality and Law of Attraction)